![]() ![]() This may sound like an easy feat, but even for an experienced Adobe Analytics analyst like myself (3-4+ years of experience in the tool), it's a sound idea to study and prepare in order to be successful in this endeavor. This exam costs $225 to take, and a passing mark is 30/50 questions or 60 percent. On the Google Analytics end, the initial path is clear, and relatively straightforward, leading up to the Google Analytics Individual Qualification, which is free, Open "Book" (Internet), and extremely easy for anyone remotely familiar with the ins-and-outs of Google Analytics.īut, if you're learning the Adobe Analytics side, how do you prove your knowledge? That's where the Adobe Analytics Business Practitioner Exam comes in. So, where do you start if you're looking to learn Adobe Analytics? However, once a user gets familiar with Adobe's functionality, it is arguably just as, if not more flexible and powerful than Google Analytics' enterprise offering ( GA360).
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